Four Updates. Zero Reasons to Open Meta.

Everything you wished you could do mid-campaign

Let's talk about what used to happen when you wanted to change something on a live campaign.

You'd notice a targeting issue β€” so you'd pause the campaign, open Meta Business Manager, rebuild the audience, and relaunch. That resets the learning phase, kills your momentum, and eats up an hour you didn't have.

Or maybe you wanted to tweak the landing page your ads point to β€” different colors, different content, something that actually matches your brand. But the website was locked once the campaign launched, so you'd just… live with it πŸ₯Ή

Or you'd finish a campaign and try to figure out what actually happened β€” bouncing between the demographics tab, the geography breakdown, the asset performance view, exporting CSVs, screenshotting charts for the team Slack.

We fixed all of it πŸ‘·πŸΎ

  • NEW FEATURE: 🎯 Edit Ad Interests on Live Campaigns

  • NEW FEATURE: 🎨 Edit Website on Streaming & Playlist Campaigns

  • IMPROVEMENTS: πŸ—ΊοΈ Markets Tab is Back

  • IMPROVEMENTS: πŸ“Š Enhanced Meta Campaign Reports

Check it out ⬇️⬇️

NEW FEATURE: 🎯 Edit Ad Interests on Live Campaigns

Let's talk through a real scenario: Maestro tells you there’s a targeting issue where an interest group that looked promising on paper isn't converting. Before this update, you'd have to pause the campaign, go into Meta, rebuild the audience, and relaunch.

That resets the learning phase, kills your momentum, and eats up an hour you didn't have.

Now you can edit targeting interests on live Meta campaigns right from Campaign Details inside Symphony. No pausing, no resetting, no switching between platforms.

With Edit Ad Interests, you can:

  • πŸ‘€ Search new interests with real-time audience size estimates so you know exactly what you're targeting before you commit

  • πŸŽ₯ Preview changes before pushing them live and see what the new audience looks like alongside the old one

  • πŸ“Œ Push updates to Meta instantly with zero campaign downtime and no learning phase reset

NEW FEATURE: 🎨 Edit Website on Streaming & Playlist Campaigns

You launch a campaign, your ads start running and then you realize the landing page doesn't quite match your latest branding. Or you want to swap out content, change the theme, add a streaming link you forgot. Before, the website was locked once the campaign went live.

Now you can open Symphony's full website builder from inside your campaign and customize everything fans see when they click: content, theme, colors, streaming links β€” anytime while the campaign is running.

With Edit Website, you can:

  • 🎨 Full website builder right from Campaign Details β€” Build and Theme tabs, content blocks, color customization, streaming links

  • πŸ”„ Edit anytime while the campaign is live β€” no pausing, no recreating

  • πŸ“± Live phone preview so you see exactly what fans see before you save

  • πŸ“Š Pixel tracking stays intact through every edit β€” conversions keep counting

Your ads, your branding, end to end.

IMPROVEMENT: πŸ—ΊοΈ Markets Tab is Back

You asked. It's back.

The Markets tab gives you full visibility and control over every place your ad is running β€” drill into any country, region, or city and see exactly what each geography is converting and spending.

With the Markets tab, you get:

  • 🌎 Per-geography performance β€” clicks, conversions, conversion rate, and spend for every location

  • πŸ” Drill-down views β€” expand any country to see regions and cities

  • ⏸️ One-click pause β€” stop any market that isn't resonating, straight from your dashboard

  • πŸ“Š Available on all Meta campaigns β€” no Pro gate, available to everyone

IMPROVEMENT: πŸ“Š Enhanced Meta Campaign Reports

Let’s run through another scenario: you run a campaign for two weeks. It ends. And then you're in Meta Business Manager trying to piece together what actually happened. You find yourself bouncing between the demographics tab, the geography breakdown, the asset performance view, exporting CSVs, screenshotting charts for the team Slack.

We rebuilt campaign reporting from the ground up so everything lives in one place inside Symphony.

With Enhanced Campaign Reports, you get:

  • πŸ‘₯ Full demographic breakdowns: age, gender, and how each segment actually performed against your goals

  • 🌎 Geographic performance maps so you can see which markets drove results and which ones didn't pull their weight

  • πŸ“Š Audience and interest-level analytics showing exactly which targeting groups converted and which ones burned budget

  • 🧱 Asset-level breakdowns so you know which creative drove clicks, which one drove conversions, and which one needs to be retired

  • πŸ“– PDF and CSV export for your team: drop it in Slack, attach it to a report, send it to the client

More control. More visibility. Less platform-hopping.

Your campaigns just got a serious upgrade.